murchr wrote:nakujua wrote:enyands wrote:murchr wrote:Realtreaty wrote:murchr wrote:What motivates them on Longhorn?

Education . Education is a foundation of all Generations who need books. They are also venturing into international schools.
Books will in the very near future be digital. Is Longhorn moving towards digital content? I know they have a
distribution agreement with eKitabu
Now that tablets are being launched in class one . It's a matter of time before they make it digital on those tablets
The book publishing industry in the country is an interesting one especially the school text book guys - I remember begging those guys to give us covers in soft and a soft copy of the price list so that we cold sell the same online and it was nearly impossible.
On the subject matter, I don't think digital text books will be common place anytime soon - it will be interesting on how kie makes better use of the new platform.
Matiang'i has been complaining that the GOK has been spending alot of money on textbooks that they are not seeing in class rooms. (Established a problem)
What do you think Matiang'i would do to solve this?
1.
2.
How long has it taken to digitize std 1 content?? Lets watch

that clip is interesting, especially with the national school.
On the issue of investing in the traditional publishing house, I have no idea why anyone should even think of doing that - I think its an industry on its death bed.
The school text book segment is a monster, lots of middle men and chances for individuals to 'eat' and its true a lot of money ends up being lost, but you have to understand that's how most local publishers thrive - for now the official digitizing of content I think is firmly under kie, I don't know if they will open it up to others, its just too complex a system to control especially with third parties.
What Matiangi should do, I know its water under the bridge now, but I wish they went for subsidized ebook readers instead of laptops, tie in mobile payment and have an online book store the equivalent of an app store, parent/head teachers would then have the opportunity to buy whatever books that have been authorized in the store. Would be easy to track what has been purchased, its cheaper and theoretically

everyone benefits, but we do not live in a perfect world.