KenolKobil to Lower Fuel Prices With ‘Deal Poa Reloaded’ PromotionKenolKobil has re-introduced its popular fuel discount offering through the “Deal Poa Reloaded Supa Sunday” promotion which will see a fuel pump price reduction of Kshs 3.00 per litre on Sundays effective March 11, 2012 at KenolKobil stations countrywide.
Following our impressive performance in 2011, it is only prudent that we share the success with our customers who supported us through the harsh economic times. This discount offering will help Kenyans fight the prevailing high fuel prices that are expected to maintain an upward trend in light of volatile global oil market dynamics and a challenging business environment locally.
The ‘Deal Poa Reloaded’ promotion has no time limit and will be driven by customer response and market forces. The “Deal Poa” promotion that ran for a record 11 months in 2011 was an immense success with over Kshs 150 Million worth of fuel discounts awarded to Kenyans.
KenolKobil’s pricing strategy has driven the current shift in the local oil market, positioning us as the market leader in Kenya with a market share of 25%. With our continuous innovation and creative business strategy, we expect a similar stellar performance in 2012.
David Ohana
General Manager - Kenya
"When the pupil is ready to learn, a teacher will appear." -- Zen proverb