Oh!where do I start from.I will ignore the obvious reasons like network coverage,trust and ignorance in usage.
Imagine there are big companies in this day and age that still insist on receiving hardcopy documentation or else payment will not be posted or processsed.
Even digital payment is an issue.You have to go for a cheque..ok..I know abt bank charges but the costs of collection = bank costs.
It amazes me especially if you as a company have embraced the go green idea and your trading patner is still stuck in their old ways of doing business all in the name of 'company policy'.They have refused to change with times.Just there like a museum.
So some will put blame on the costs of software implementation or keep arguing about splitting costs of maintenance and administration esp.the multinationals.I know of one airline software that was too expensive to adopt the local company decided to drop it all together.There was also the challenge of broadband or something like that..am not an IT person.I just know that it was too large to be accomodated using the existing system.
Back to the jumias killmall etc.
If I buy from you online and encounter a fault then upon return you redirect me to riverroad where the supplier is..then I have a problem with that.
We have a looong way to go but it's the only way now.
"The true measure of a man is how he treats someone who can do him absolutely no good.