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Supply of Product in Supermarket Shelves
Pret
#1 Posted : Friday, May 07, 2010 9:49:40 AM
Rank: New-farer

Joined: 4/8/2010
Posts: 16
Location: Nairobi
d'oh! Hi all,

Would someone give me more insight on what a start up business needs to supply to supermarkets.this is a new business with expected sales turnover of Ksh 30,000(monthly)

Thankyou.
subaru
#2 Posted : Friday, May 07, 2010 10:20:40 AM
Rank: Member

Joined: 3/15/2010
Posts: 391
Location: nairobie
your product should have a barcode have u found one ?
Pret
#3 Posted : Monday, May 10, 2010 5:58:44 AM
Rank: New-farer

Joined: 4/8/2010
Posts: 16
Location: Nairobi
Subaru,
Thanx for ur prompt response,i still do not have a barcode how much would that roughly cost?is it that enough for me to get orders?
www.eastafricanized.com
#4 Posted : Thursday, May 13, 2010 10:07:57 PM
Rank: Member

Joined: 2/27/2010
Posts: 109
Location: NAIROBI
sell products through a virtual supermarket. you can market all your products by listing them absolutely free of charge at www.eastafricanized.com

join other business entities as we make information about products and services easily accessible to buyers. Do not forget to tell a friend
ECHOKENYA
#5 Posted : Saturday, May 15, 2010 1:49:32 PM
Rank: New-farer

Joined: 4/26/2010
Posts: 71
Location: Thika/Nairobi
I think your product shold meet the standards,the bar code,the Kebs symbol and may be the Kebs diamond mark of product quality.

This later one is not a must for a sturtup,may be acquired later
http://echoproperties.kbo.co.ke
Echo estate management Limited
kazee
#6 Posted : Wednesday, September 21, 2016 6:12:54 PM
Rank: Member

Joined: 9/18/2006
Posts: 131
Has anyone on Wazua supplied products to supermarkets like Nakumatt for sale and how is the process like?
kaka2za
#7 Posted : Thursday, September 22, 2016 7:41:47 AM
Rank: Elder

Joined: 10/3/2008
Posts: 4,058
Location: Gwitu
kazee wrote:
Has anyone on Wazua supplied products to supermarkets like Nakumatt for sale and how is the process like?


Are you prepared to wait for three months to get paid for deliveries?
Truth forever on the scaffold
Wrong forever on the throne
(James Russell Rowell)
KulaRaha
#8 Posted : Thursday, September 22, 2016 7:51:36 AM
Rank: Elder

Joined: 7/26/2007
Posts: 6,514
200 days payment terms if you're lucky. Plus price has to be fine....

Waste of time.
Business opportunities are like buses,there's always another one coming
merkava
#9 Posted : Friday, September 23, 2016 8:02:51 AM
Rank: New-farer

Joined: 11/16/2015
Posts: 39
Location: Nairobi
Pret wrote:
Subaru,
Thanx for ur prompt response,i still do not have a barcode how much would that roughly cost?is it that enough for me to get orders?

For barcodes go to GS1 kenya on Mombasa road,opposite njia ya kuingia imara u will get a quote. Depends on many variables and there is also an annual fee they charge 15k annually if am not wrong.
Barikiwa tufanane
Much Know
#10 Posted : Friday, September 23, 2016 10:53:09 AM
Rank: Elder

Joined: 12/6/2008
Posts: 3,582
From experience,if your product is extremely unique and in demand, and will attract midro and upper class, try chandarania, they sometimes take stuff very easily, the manager has a look and places it on shelf on "consignment basis", OTHERWISE as a startup i would advise you to completely forget about Kenyan supermarkets as a launching pad for your business. That is for heavyweights with hundreds of millions to start off with. If you are small, the employees who can "help you" get your product on the shelf will ringa ringa until you can bribe them with a few hundred K or a milli, to get on the shelve, very nasty and thick fellows, then your stock has to "sleep" on their shelves, and to hire marketing people to get some movement for all the "malls" and "supermarkets" the best quote is kitu another mio, for a small timer sme like yourself.

At the end of of the day, many people have endured the above with a lot of hope, and still fallen flat, countless products, think of the milk and yourghat companies gone under, grain packing, food processing, hundreds don't make it, by far the majority. The supermarkets indeed serve a small portion of Kenyans, kiosks and kadogo and mama mboga serve the majority, that is where you want to succeed, start small think big!
Ras Kienyeji Man
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