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Nation Media Group FY 2015 down 9%
Rank: Elder Joined: 12/25/2014 Posts: 2,300 Location: kenya
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Gatheuzi wrote:murchr wrote:Pesa Nane wrote:murchr wrote:Nation has so much potential, but they lack ideas and zeal. First, the chairman needs to retire. He is still stuck in the past and although he sees the world changing, he has refused to let go. Printing of newspapers will no longer be profitable. Who wants to read yesterdays news. If the GOK was not buying newspapers they would be in deep trouble. Nation online is always lagging behind in news too.
Joe Muganda is the only CEO not on social MEDIA despite being in the media industry.....someone tell him this is 2016. Joe make the paper sexy, that is how to survive in 2016. Dont go gutter like Substandard but less news more advertising.
Its more sexy to read news from Ipads and Tablets...we of the dotcom no longer use jikos so where do we take all that trash that is yesterdays paper? Nation wrote:We forward herewith the 2015 year end financial results of the Condensed Consolidated Statement of Comprehensive Income, the Condensed Consolidated Statement of financial position and the Condensed Consolidate Statement of cash flow for the period ended 31st December, 2015 together with the accompanying narrative, which will be published in the group's publications tomorrow. This narrative should have read " Which can be found on our websites and will be published on our newspaper tomorrow. When will they embrace the digital world? The thinking is that you will wait for tomorrow and get a hard copy which will earn them revenue on sale of prints. What they forget is that we already accessed the digital copy thus no need to wait for tomorrow. They also forget about advertising revenue that can be made by directing more traffic to their websites. Extinction theory worked in a way that the giraffes that had long necks could access the juicy vegetation than the ones that had shorter necks. As time went by the ones with short necks got wiped off leaving the ones with longer necks till today. Let nation group keep having short necks they will have less market share and will be extinct . They need to get blue prints from BBK.
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Rank: Member Joined: 1/22/2015 Posts: 682
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Guys are saying "move to internet," but traditional media is not blind in their reluctance to move. The truth about advertising on the internet is that it's a Google and Facebook world. The rest are just squatters. Most ad agencies have 80% of their budget allocated to Google ads and Facebook ads, then 20% for 'others' such as kina Nation, Standard, Ghafla and the likes. Seeing this grim reality, you can understand why traditional media are not too pumped about digital possibilities
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Rank: Veteran Joined: 8/10/2014 Posts: 977 Location: Kenya
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Mike Ock wrote:Guys are saying "move to internet," but traditional media is not blind in their reluctance to move. The truth about advertising on the internet is that it's a Google and Facebook world. The rest are just squatters. Most ad agencies have 80% of their budget allocated to Google ads and Facebook ads, then 20% for 'others' such as kina Nation, Standard, Ghafla and the likes. Seeing this grim reality, you can understand why traditional media are not too pumped about digital possibilities In addition to this cut throat competition. Users are not limited to information from one source like in newspapers where u have to buy all of them.
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Rank: Elder Joined: 2/26/2012 Posts: 15,980
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watesh wrote:Mike Ock wrote:Guys are saying "move to internet," but traditional media is not blind in their reluctance to move. The truth about advertising on the internet is that it's a Google and Facebook world. The rest are just squatters. Most ad agencies have 80% of their budget allocated to Google ads and Facebook ads, then 20% for 'others' such as kina Nation, Standard, Ghafla and the likes. Seeing this grim reality, you can understand why traditional media are not too pumped about digital possibilities In addition to this cut throat competition. Users are not limited to information from one source like in newspapers where u have to buy all of them. As long as you have a webpage, you can make money like google, facebook, even bloggers make money. Everyone who can buy a newspaper is more likely to click on nation.co.ke as management you just need to convince advertisers that your presence online is one to reckon. This is the reality of media...adapt or perish. The Independent becomes the first national newspaper to embrace a global, digital-only futureThe last print edition of the Independent newspaper will be published on Saturday, 26 March.Independent staff to take huge pay cuts in online-only moveIndependent and Independent on Sunday print closures confirmed"There are only two emotions in the market, hope & fear. The problem is you hope when you should fear & fear when you should hope: - Jesse Livermore .
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Rank: Member Joined: 2/1/2010 Posts: 272 Location: Nairobi
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NMG's future is TV. The harder you work, the luckier you get
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Rank: Chief Joined: 1/13/2011 Posts: 5,964
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Eng. FWW woz hiaaa *graffiti* Ultra modern printing press is like old wine in new skin. http://mobile.reuters.com/article/idUSKCN0WJ0JF
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Rank: Member Joined: 1/22/2015 Posts: 682
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murchr wrote:watesh wrote:Mike Ock wrote:Guys are saying "move to internet," but traditional media is not blind in their reluctance to move. The truth about advertising on the internet is that it's a Google and Facebook world. The rest are just squatters. Most ad agencies have 80% of their budget allocated to Google ads and Facebook ads, then 20% for 'others' such as kina Nation, Standard, Ghafla and the likes. Seeing this grim reality, you can understand why traditional media are not too pumped about digital possibilities In addition to this cut throat competition. Users are not limited to information from one source like in newspapers where u have to buy all of them. As long as you have a webpage, you can make money like google, facebook, even bloggers make money. Everyone who can buy a newspaper is more likely to click on nation.co.ke as management you just need to convince advertisers that your presence online is one to reckon. This is the reality of media...adapt or perish.The Independent becomes the first national newspaper to embrace a global, digital-only futureThe last print edition of the Independent newspaper will be published on Saturday, 26 March.Independent staff to take huge pay cuts in online-only moveIndependent and Independent on Sunday print closures confirmed In this case, adapting means accepting that NMG will become a smaller company in the internet-based future, which is hard for employees and shareholders. Let them milk the last few drops of their traditional media monopoly for now at least.
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Rank: Elder Joined: 9/23/2009 Posts: 8,083 Location: Enk are Nyirobi
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Mike Ock wrote:murchr wrote:watesh wrote:Mike Ock wrote:Guys are saying "move to internet," but traditional media is not blind in their reluctance to move. The truth about advertising on the internet is that it's a Google and Facebook world. The rest are just squatters. Most ad agencies have 80% of their budget allocated to Google ads and Facebook ads, then 20% for 'others' such as kina Nation, Standard, Ghafla and the likes. Seeing this grim reality, you can understand why traditional media are not too pumped about digital possibilities In addition to this cut throat competition. Users are not limited to information from one source like in newspapers where u have to buy all of them. As long as you have a webpage, you can make money like google, facebook, even bloggers make money. Everyone who can buy a newspaper is more likely to click on nation.co.ke as management you just need to convince advertisers that your presence online is one to reckon. This is the reality of media...adapt or perish.The Independent becomes the first national newspaper to embrace a global, digital-only futureThe last print edition of the Independent newspaper will be published on Saturday, 26 March.Independent staff to take huge pay cuts in online-only moveIndependent and Independent on Sunday print closures confirmed In this case, adapting means accepting that NMG will become a smaller company in the internet-based future, which is hard for employees and shareholders. Let them milk the last few drops of their traditional media monopoly for now at least. If you gave a creative company like Google or Safaricom 2B to invest in Media in Kenya, would they invest in a printing press? Didn't think so. Life is short. Live passionately.
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Rank: Elder Joined: 2/26/2012 Posts: 15,980
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Mike Ock wrote:murchr wrote:watesh wrote:Mike Ock wrote:Guys are saying "move to internet," but traditional media is not blind in their reluctance to move. The truth about advertising on the internet is that it's a Google and Facebook world. The rest are just squatters. Most ad agencies have 80% of their budget allocated to Google ads and Facebook ads, then 20% for 'others' such as kina Nation, Standard, Ghafla and the likes. Seeing this grim reality, you can understand why traditional media are not too pumped about digital possibilities In addition to this cut throat competition. Users are not limited to information from one source like in newspapers where u have to buy all of them. As long as you have a webpage, you can make money like google, facebook, even bloggers make money. Everyone who can buy a newspaper is more likely to click on nation.co.ke as management you just need to convince advertisers that your presence online is one to reckon. This is the reality of media...adapt or perish.The Independent becomes the first national newspaper to embrace a global, digital-only futureThe last print edition of the Independent newspaper will be published on Saturday, 26 March.Independent staff to take huge pay cuts in online-only moveIndependent and Independent on Sunday print closures confirmed In this case, adapting means accepting that NMG will become a smaller company in the internet-based future, which is hard for employees and shareholders. Let them milk the last few drops of their traditional media monopoly for now at least. In the global news scene, can NMG be compared to BBC CNN ABC or NYTimes? Now ask yourself, how are these media houses adapting to this disruption...Go to BBC dot com how do they get their advertising revenue whilst selling news? How about the NYtimes? I gave you links on how the Independent are doing it. In Kenya, the people daily is free. In other parts of the world, there are people who get bloomberg weekly magazine free its thrown in front of your house. Publishing can make money if they choose to go the people daily way, - let advertisers pay - give it free. After all, dont we watch news on our TV sets free? Can you imagine if we had to pay to watch news every day? Creativity is needed and thats why I said Kiboro has to leave for any significant change to happen. And for heavens sake, make Nation newspaper on the web easier to read like the mobile version "There are only two emotions in the market, hope & fear. The problem is you hope when you should fear & fear when you should hope: - Jesse Livermore .
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Rank: Member Joined: 11/7/2013 Posts: 127 Location: Nairobi, Kenya
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NMG now "rationalizes" & consolidates its Media division...turns focus to digital/media first strategy...investors rejoicing? Only time will tell...shocked employees though I went into the (Ferry) industry knowing the same thing I knew with all other businesses I went into- Nothing. Then I built it from there. - Sheldon Adelson (Titans at the Table- Giants of Macau)
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Rank: Elder Joined: 5/25/2012 Posts: 4,105 Location: 08c
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Mart_Consult wrote:NMG now "rationalizes" & consolidates its Media division...turns focus to digital/media first strategy...investors rejoicing? Only time will tell...shocked employees though Pesa Nane plans to be shilingi when he grows up.
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Rank: Veteran Joined: 8/10/2014 Posts: 977 Location: Kenya
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NMG proving itself to be just a newspaper company. I cant even remember the last time I listened to Nation FM (Was a big fan of their mid morning show till they fired the presenters, havn't tuned in ever since)
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Rank: Member Joined: 3/3/2016 Posts: 132
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Pesa Nane wrote:Mart_Consult wrote:NMG now "rationalizes" & consolidates its Media division...turns focus to digital/media first strategy...investors rejoicing? Only time will tell...shocked employees though One of the most diplomatic, sugar coated retrenchment announcement I have ever seen. I wonder how many staff.
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Rank: Member Joined: 9/9/2015 Posts: 233
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Reduced operational costs. But how about advertisement revenue? Is it so low as to justify the move? "Buy when there's blood in the streets, even if the blood is your own."
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Rank: Elder Joined: 12/4/2009 Posts: 10,702 Location: NAIROBI
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Paradigm shift is needed in the economy otherwise some companies will wind up. NMG is trying to stay afloat after making crazy decisions in the past years Wealth is built through a relatively simple equation Wealth=Income + Investments - Lifestyle
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Rank: Member Joined: 5/28/2014 Posts: 149 Location: Nairobi
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Ericsson wrote:Paradigm shift is needed in the economy otherwise some companies will wind up. NMG is trying to stay afloat after making crazy decisions in the past years What crazy decisions, Ericsson? On paradigm shifts, agreed. I like to see companies that look like they are getting with the programme after surveying the environment. This digital strategy thing shows some thought towards not becoming rapidly irrelevant. How many people read hard copy newspapers these days? The number is rapidly diminishing. When you live for others' opinions, you are dead.
- Carlos Slim Helu
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Rank: Elder Joined: 2/26/2012 Posts: 15,980
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Good move, but why scale down on Radio? They must be doing really bad. Radio is more digital than publishing newspapers. I saw this coming, they are rather slow though "There are only two emotions in the market, hope & fear. The problem is you hope when you should fear & fear when you should hope: - Jesse Livermore .
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Rank: Elder Joined: 7/26/2007 Posts: 6,514
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This is a global trend...its come to Kenya late due to our overpriced advertising rates. It will get worse. Business opportunities are like buses,there's always another one coming
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Rank: Elder Joined: 9/23/2009 Posts: 8,083 Location: Enk are Nyirobi
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NMG stagnated from around 2005. They have been massaging books and giving excuses of elections ohh, bad debts ohh, Tanzania ohh, Museveni ohh. I am happy to see them confront the truth and take some measures. Hope it's really about restructuring not just cutting costs Life is short. Live passionately.
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Rank: Elder Joined: 5/25/2012 Posts: 4,105 Location: 08c
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DBLyon wrote:Ericsson wrote:Paradigm shift is needed in the economy otherwise some companies will wind up. NMG is trying to stay afloat after making crazy decisions in the past years What crazy decisions, Ericsson? Spending a pretty penny on printing press while we should be running away from print, rationalizing everything else other than print which should be the main target, establishing QTV to target the 'wazee' and then having crazy music videos all day, fighting digital migration instead of embracing and benefitting as an early innovator, fighting establishments in the theatres they operate,....... on and onOn paradigm shifts, agreed. I like to see companies that look like they are getting with the programme after surveying the environment. Very Okay This digital strategy thing shows some thought towards not becoming rapidly irrelevant. How many people read hard copy newspapers these days? The number is rapidly diminishing. Surprise, Surprise. Not only have they recently invested heavily, the print division has not been rationalized, nor merged, nor down scaled.... crazy The CEO and team did not see this coming and therefore can not claim to charter the way forward. They need to step aside. And for argument sake, I dare say radio is a frontier that will only grow. Wrong move NMG. Pesa Nane plans to be shilingi when he grows up.
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