@binti the CEO, Board and average workers may all do their work well but if the economic realities are against them, its all futile. The company has to change strategy or perish.
For Example the dry cell battery is long dead, not even the most dedicated CEO, Board or staff can make Eveready thrive in that market.
Kodak continued making film rolls in the era of digital cameras. Where are they now?
S40 and S60 were revolutionary systems for Nokia, or so everybody throught until IOS and Android came about.
Even the Oracle bought loads of Hathaway Berkshire believing in the cotton industry before realizing the folly and switching to insurance.
For Trancentury, political patronage and the Oil & Gas play are out for now. There are debts to be paid, employees to be paid, shareholders' wealth to grow but no cash coming in.
Should they diversify from strictly energy and infrastructure to say Finance, Real Estate, FMCCG? Should they diversify into other geographical markets e.g. South Sudan, Uganda, Tanzania, Zambia? I think these are questions the Board should look at.
Life is short. Live passionately.