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High Court orders Ariel adverts suspended
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Impunity
#1 Posted : Wednesday, September 18, 2013 11:39:09 AM
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Joined: 3/2/2009
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Nonsense if u ask me
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Rink.
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butterflyke
#2 Posted : Wednesday, September 18, 2013 11:46:48 AM
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at first when I read the heading of the article, thought it was about Airtel and the sms location tracker fiasco.....
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webish
#3 Posted : Wednesday, September 18, 2013 11:49:29 AM
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Joined: 10/19/2009
Posts: 671
Location: Nairobi
QUOTE:

"Unilever had applied that “the adverts falsely and by implication depict their product Omo as being grossly incapable of removing stains in one wash,” and thus sought to stop the adverts until the court determined the same.

Unilever is aggrieved by Procter & Gamble’s prime time TV adverts that promote Ariel as the best stain-removing detergent compared to other products."
Really?

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Impunity
#4 Posted : Wednesday, September 18, 2013 11:58:46 AM
Rank: Elder


Joined: 3/2/2009
Posts: 26,328
Location: Masada
webish wrote:
QUOTE:

"Unilever had applied that “the adverts falsely and by implication depict their product Omo as being grossly incapable of removing stains in one wash,” and thus sought to stop the adverts until the court determined the same.

Unilever is aggrieved by Procter & Gamble’s prime time TV adverts that promote Ariel as the best stain-removing detergent compared to other products."
Really?


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Lolest!
#5 Posted : Wednesday, September 18, 2013 12:24:48 PM
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Joined: 3/18/2011
Posts: 12,069
Location: Kianjokoma
webish wrote:
QUOTE:

"Unilever had applied that “the adverts falsely and by implication depict their product Omo as being grossly incapable of removing stains in one wash,” and thus sought to stop the adverts until the court determined the same.

Unilever is aggrieved by Procter & Gamble’s prime time TV adverts that promote Ariel as the best stain-removing detergent compared to other products."
Really?

1. High Court has just suspended airing of the advert not banned its airing indefinitely. Pending the hearing of the case.

2. Unilever have a good case IMHO. It's not 'other products' as you guys are putting it but 'sabuni inayotumika zaidi' =OMO!!

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mukiha
#6 Posted : Wednesday, September 18, 2013 2:07:23 PM
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Joined: 6/27/2008
Posts: 4,114
Lolest! wrote:
webish wrote:
QUOTE:

"Unilever had applied that “the adverts falsely and by implication depict their product Omo as being grossly incapable of removing stains in one wash,” and thus sought to stop the adverts until the court determined the same.

Unilever is aggrieved by Procter & Gamble’s prime time TV adverts that promote Ariel as the best stain-removing detergent compared to other products."
Really?

1. High Court has just suspended airing of the advert not banned its airing indefinitely. Pending the hearing of the case.

2. Unilever have a good case IMHO. It's not 'other products' as you guys are putting it but 'sabuni inayotumika zaidi' =OMO!!



After using both products, I think the ad is an accurate depiction. But still, I'd have thought that this is matter that could have been arbitrated by some other entity, say, MSK. The high court is too busy with more important matters than marketing rivalry!
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Impunity
#7 Posted : Wednesday, September 18, 2013 2:35:45 PM
Rank: Elder


Joined: 3/2/2009
Posts: 26,328
Location: Masada
mukiha wrote:
Lolest! wrote:
webish wrote:
QUOTE:

"Unilever had applied that “the adverts falsely and by implication depict their product Omo as being grossly incapable of removing stains in one wash,” and thus sought to stop the adverts until the court determined the same.

Unilever is aggrieved by Procter & Gamble’s prime time TV adverts that promote Ariel as the best stain-removing detergent compared to other products."
Really?

1. High Court has just suspended airing of the advert not banned its airing indefinitely. Pending the hearing of the case.

2. Unilever have a good case IMHO. It's not 'other products' as you guys are putting it but 'sabuni inayotumika zaidi' =OMO!!



After using both products, I think the ad is an accurate depiction. But still, I'd have thought that this is matter that could have been arbitrated by some other entity, say, MSK. The high court is too busy with more important matters than marketing rivalry!


In my house Ariel is king...I stopped buying OMO ages ago!
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obiero
#8 Posted : Wednesday, September 18, 2013 8:12:59 PM
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Joined: 6/23/2009
Posts: 13,517
Location: nairobi
Impunity wrote:
mukiha wrote:
Lolest! wrote:
webish wrote:
QUOTE:

"Unilever had applied that “the adverts falsely and by implication depict their product Omo as being grossly incapable of removing stains in one wash,” and thus sought to stop the adverts until the court determined the same.

Unilever is aggrieved by Procter & Gamble’s prime time TV adverts that promote Ariel as the best stain-removing detergent compared to other products."
Really?

1. High Court has just suspended airing of the advert not banned its airing indefinitely. Pending the hearing of the case.

2. Unilever have a good case IMHO. It's not 'other products' as you guys are putting it but 'sabuni inayotumika zaidi' =OMO!!



After using both products, I think the ad is an accurate depiction. But still, I'd have thought that this is matter that could have been arbitrated by some other entity, say, MSK. The high court is too busy with more important matters than marketing rivalry!


In my house Ariel is king...I stopped buying OMO ages ago!

Ariel is better.. Soo true though, that MSK or Consumer Protection Society of Kenya, not certain of exact name, would be good intermediaries. The High Court is too high!

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