This "Passenger Numbers" crap has been bandied around since days of #StocksKenya!! Anybody who has been here that long can attest to the fact #KenyaAirways has been totally incapable of turning such numbers into profit!
Infact the only good year they had was when fuel hedges worked in their favor.
Increase in passenger numbers plus transit tonnage as a metric of growth is useless until those figures translate into per-share profits.
As of now..passenger travel is more a cost center than profit center..
Remember the Greece fiasco? How much did it cost #KQ to accomodate all those passengers whose transit was hamper'd (sic) both locally and abroad simply because of that 1 aircraft?
..Let your light so shine before men, that they may see your good works, and glorify your Father which is in heaven...Matt5:16
- 1769 Oxford King James Bible 'Authorized Version