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Website to raise capital??
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Blue Trace
#1 Posted : Tuesday, February 21, 2012 10:22:48 AM
Rank: Hello


Joined: 7/13/2011
Posts: 2
I have a business idea (printing industry) that requires about Kshs. 200,000/- to acquire some equipment but I dont have the capital. Was thinking of directing my marketing efforts in setting up a website that would market my services and hopefully help me raise the needed capital.

In the meantime, until I am fully established, I would be subcontracting some of the work I may receive from my website.

My dilemma,.. is it wise to set up a website before the business itself is up and running.

Appreciate any advice
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alma
#2 Posted : Tuesday, February 21, 2012 10:35:55 AM
Rank: Elder


Joined: 7/20/2007
Posts: 4,432
Yes
Jose: If I make it through this thug life, I'll see you one day. The Lord is the only way to stop the hurt.
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Phaoro
#3 Posted : Tuesday, February 21, 2012 8:16:24 PM
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Joined: 10/6/2009
Posts: 164
No
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QW25091985
#4 Posted : Tuesday, February 21, 2012 8:25:20 PM
Rank: User


Joined: 1/24/2012
Posts: 1,675
Location: In Da Hood
yes..people need to be informed and you can do that easily with a website ...how will you reach potential customers if you are only brick and motor ?
anybody telling you "no" is computer illiterate
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chiaroscuro
#5 Posted : Thursday, February 23, 2012 2:59:10 PM
Rank: Veteran


Joined: 2/2/2012
Posts: 1,134
Location: Nairobi
Blue Trace wrote:
I have a business idea (printing industry) that requires about Kshs. 200,000/- to acquire some equipment but I dont have the capital. Was thinking of directing my marketing efforts in setting up a website that would market my services and hopefully help me raise the needed capital.

In the meantime, until I am fully established, I would be subcontracting some of the work I may receive from my website.

My dilemma,.. is it wise to set up a website before the business itself is up and running.

Appreciate any advice


You are asking the wrong question.

You should ask: Is a website the most effective marketing channel?

BTW: How will you drive potential customers to your website?
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