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Katia her na 5 bob
seppuku
#21 Posted : Friday, February 03, 2012 2:26:53 PM
Rank: Veteran


Joined: 5/11/2010
Posts: 918
Gordon Gekko wrote:
@seppuku, scom have all the demographics they require. Remember that 14M out of their subscribers are mpesa users, so they have a copy of all their IDs. They know age, sex, tribe so with a little effort they can send SMS's by these structures, and ensure that @254.co.ke's old man is kept out of the loop.


Sure enough. We thought exactly that. But clearly didn't take the trouble.
Learn first to treat your time as you would your money, then treat your money as you do your time.
Impunity
#22 Posted : Friday, February 03, 2012 2:34:05 PM
Rank: Elder


Joined: 3/2/2009
Posts: 26,328
Location: Masada
seppuku wrote:
The first thing I asked my colleague in the office when I received this message was if Safaricom maintains any demographic data on its clients. We guessed that maybe they do and they have profiled their customers somehow to know who would be tickled by such a message. Clearly we were wrong. They really should know better next time. Shame on them!

That being said, I honestly see no problem with the 5 bob part. What irks me is to think that exactly the same intimately suggestive message that was sent to teenagers, is the same one that was sent to their parents, their grandparents, their teachers, their pastors... Aii? That was dumb.


So they shouldnt have sent the sms and only left it at the print advert level or what????
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masukuma
#23 Posted : Friday, February 03, 2012 3:13:49 PM
Rank: Elder


Joined: 10/4/2006
Posts: 13,821
Location: Nairobi
Bob's boss is very angry at him
http://www.youtube.com/watch?v=OCcj1h0_IW8
All Mushrooms are edible! Some Mushroom are only edible ONCE!
chemos
#24 Posted : Friday, February 03, 2012 3:48:13 PM
Rank: Elder


Joined: 11/28/2006
Posts: 1,799
[quote=masukuma]Bob's boss is very angry at him
http://www.youtube.com/watch?v=OCcj1h0_IW8[/quote]


Kuna watu Bhangi yao hata sio ya mbegu...Laughing out loudly Laughing out loudly Laughing out loudly Laughing out loudly
QW25091985
#25 Posted : Friday, February 03, 2012 4:12:01 PM
Rank: User


Joined: 1/24/2012
Posts: 1,675
Location: In Da Hood
i think the marketing department failed miserably ..i mean they failed in the wording COMPLETELY !

Maybe they should have said " Show some love for only 5 bob " ,or something like that !
Jacy26
#26 Posted : Friday, February 03, 2012 4:49:06 PM
Rank: Member


Joined: 6/26/2008
Posts: 365
[quote=masukuma]Bob's boss is very angry at him
http://www.youtube.com/watch?v=OCcj1h0_IW8[/quote]
Laughing out loudly Laughing out loudly Laughing out loudly Laughing out loudly
Hilarious stuff!!
If you have only one smile in you, give it to the people you love - Maya Angelou
butterflyke
#27 Posted : Friday, February 03, 2012 8:20:33 PM
Rank: Elder


Joined: 5/1/2010
Posts: 3,024
Location: Hapa
chemos wrote:
[quote=masukuma]Bob's boss is very angry at him
http://www.youtube.com/watch?v=OCcj1h0_IW8[/quote]


Kuna watu Bhangi yao hata sio ya mbegu...Laughing out loudly Laughing out loudly Laughing out loudly Laughing out loudly


Laughing out loudly Laughing out loudly . trust kenyans to make a joke out of almost anything!
Float like a butterfly, sting like a bee. - Muhammad Ali🐝
holycow
#28 Posted : Friday, February 03, 2012 8:38:07 PM
Rank: Veteran


Joined: 11/11/2006
Posts: 972
Location: Home
254.co.ke wrote:
Njung'e wrote:
[quote=254.co.ke]Who got those digits for Kerubo lawyers? Now that i havent made any profit from this thing called Safaricom, im contemplating suing them for such demeaning and inflammatory message!!!


They can always argue it was a typo.It was meant to be ,"Katia her keki na 5 bob".And Lenaola will concursmile

Katia her Keki???..........Gutheka Nginya Nd<<<>>>, but seriously the meesage was so grossly insensitive.Imagine my old man giving the me the cell, so that i do the translatation!


Laughing out loudly Laughing out loudly LOL, wonder how the translation went. I'm sure you sneaked in amendments like our Government Printer.
Drobosfly
#29 Posted : Friday, February 03, 2012 9:37:05 PM
Rank: Member


Joined: 11/19/2009
Posts: 3,142
Hahaha! In jumla that smus ad is summarizing all mamaz with safcom no. to be worth 5/= and I have 2 ndovuz in my pocket! How many mamaz are those for the weakend?....Auuuuiiii!!


QW25091985 wrote:
i think the marketing department failed miserably ..i mean they failed in the wording COMPLETELY !

Maybe they should have said " Show some love for only 5 bob " ,or something like that !



Thats just as far as the eye can see but what exactly is going on underneath this sales gimmick?

Lets go back a little while ago when Bob was talking about his strategies on how he is going to return safcom to its large profits. (article in buisness daily)

Restructuring was the first thing he did. Now he is using bad news to make better revenues, isnt it alittle too obvious that bad news sells big. I mean who would bother to talk about sms costing 5/=. Thats old stale vybe. He needs a good host to propagate the same "stale vybe" to the masses and that host has to be sth that sells really well. That something is bad news

I must say its working pretty well. How many people are going to know about this? Its all about making those numbers at the end of the day.
masukuma
#30 Posted : Saturday, February 04, 2012 12:08:59 AM
Rank: Elder


Joined: 10/4/2006
Posts: 13,821
Location: Nairobi
but surely...REALLY?
All Mushrooms are edible! Some Mushroom are only edible ONCE!
Toxicity
#31 Posted : Saturday, February 04, 2012 1:02:14 PM
Rank: Member


Joined: 1/15/2010
Posts: 458
seppuku wrote:
Gordon Gekko wrote:
@seppuku, scom have all the demographics they require. Remember that 14M out of their subscribers are mpesa users, so they have a copy of all their IDs. They know age, sex, tribe so with a little effort they can send SMS's by these structures, and ensure that @254.co.ke's old man is kept out of the loop.


Sure enough. We thought exactly that. But clearly didn't take the trouble.

Maybe the Programmer tasked comming up with the module for sending the text did the work on a friday afternoon and mututho time was around the corner and he could not complete the "WHERE" clause to limit the age's and sexes!!!!
update president set president = speaker where president is null
masukuma
#32 Posted : Saturday, February 04, 2012 5:56:31 PM
Rank: Elder


Joined: 10/4/2006
Posts: 13,821
Location: Nairobi
Toxicity wrote:
seppuku wrote:
Gordon Gekko wrote:
@seppuku, scom have all the demographics they require. Remember that 14M out of their subscribers are mpesa users, so they have a copy of all their IDs. They know age, sex, tribe so with a little effort they can send SMS's by these structures, and ensure that @254.co.ke's old man is kept out of the loop.


Sure enough. We thought exactly that. But clearly didn't take the trouble.

Maybe the Programmer tasked comming up with the module for sending the text did the work on a friday afternoon and mututho time was around the corner and he could not complete the "WHERE" clause to limit the age's and sexes!!!!

he may have completed it in this manner
or WHERE sex=sex AND age=age
All Mushrooms are edible! Some Mushroom are only edible ONCE!
seppuku
#33 Posted : Saturday, February 04, 2012 10:38:56 PM
Rank: Veteran


Joined: 5/11/2010
Posts: 918
Impunity wrote:
seppuku wrote:
The first thing I asked my colleague in the office when I received this message was if Safaricom maintains any demographic data on its clients. We guessed that maybe they do and they have profiled their customers somehow to know who would be tickled by such a message. Clearly we were wrong. They really should know better next time. Shame on them!

That being said, I honestly see no problem with the 5 bob part. What irks me is to think that exactly the same intimately suggestive message that was sent to teenagers, is the same one that was sent to their parents, their grandparents, their teachers, their pastors... Aii? That was dumb.


So they shouldnt have sent the sms and only left it at the print advert level or what????


No. But if they'd cared to restrict this specific campaign to 18 - 22 year old men then I wouldn't have been as dismayed. While I am not saying that all members of that demographic would have been impressed, I would at least have been persuaded that someone with a brain actually tried to use it to make that decision.
Learn first to treat your time as you would your money, then treat your money as you do your time.
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