Like CDE says,many new k-card owners were acquired during the deal poa promotion we may not have figures, but its a certainty. other oil retailers have loyalty cards that most people have never even heard of or what they are about. If nothing was achieved, for sure the K-card was thoroughly advertised and got many new
card holders. At almost every KK i fuel at there is normally a major que for the POS, as most are fuelling with the K-card.

also the image of the company was enhanced, as having cheaper fuel.

NB: Profit margins are protected by the ERC fuel-pricing formula.

@ericsson. If KK is almost doubling their profits in 2011, that was a harsh business environment when fuel prices hit all time highs and had to deal with severe forex fluctuations in all the countries they deal in, how can you bet against them now that fuel prices and forex are stabilising?

ERC has been under fwaya! all thru FY'11 - hapana weza laumu hao! *the politics of business*

You might enjoy this

http://coldtusker.blogsp...lator-or-speculator.html

Supply thinning out...

I have declined the T-bill temptation to pile up more of this counter,it may be too early to call a rally but the pay day will surely come,KCB has also flirted with 18 price levels in today's session.

Getting some at 9 was surely a blessing. Though volumes at current prices still very low.
I've also noted the increased demand in other counters. It all started with Safaricom. Will it last?

If you can't beat em (OMC's), JOIN THEM. KK Loooarr!
NB: This applies to banks as well

i also wonder, i'm a bit pessimistic. And its also confusing with ocampo 6 round the corner. But surely if results and dividends are good no matter the bear, their must be a ka-mini rally. I'm also thinking, maybe aly sachu's prediction is correct.