I may not have the actual contribution made by the fertiliser division to the bottom line but fertiliser sales grew by 44% against cement's 22%. As long as the population is growing the demand for food will grow with it. The fertiliser usage in kenya is way below the world average-the only way fertliser demand can go is up.
Yes there is increasing competition which I believe can be mitigated to some level through diversification. I think ARM strength could just be in their diversification strategy.
When we wake up in the morning, we have two simple choices. Go back to sleep and dream, or wake up and chase those dreams. The choice is yours! .